EQUITABLE ENERGY SERVICE – VIDEO SHARING TOOLKIT

How can we ensure equitable energy service?

A new video about the five key steps utilities and regulators must take to ensure equitable energy service for utility customers is available to embed on your website and share via email and other digital platforms. The video outlines the five essential building blocks to protect lower-income households and ensure equitable energy service: 1) providing access to good data, 2) stopping service shutoffs, 3) offering fair payment plans, 4) keeping fixed fees low, and 5) helping households reduce energy burdens through energy-saving improvements to homes. The five building blocks are based on expert research and analysis from the National Consumer Law Center (NCLC), Vote Solar, Pace Energy and Climate Center, Northwest Energy Coalition, and Colgan Consulting.

Vimeo link:

https://vimeo.com/resourcemediacomms/equitableenergyservice

How to share? Where and with whom?

Embed the video on your website.
Email the video link to key groups and stakeholders in your area who aren’t familiar with this topic but need to be (such as state consumer advocates, racial and economic equity advocates, AARP, utility commissioners and staff, community and faith organizations, low-income advocates, and clean energy or energy efficiency groups/companies, etc.).
Share the video through Facebook pages, Twitter accounts, and LinkedIn, tagging key individuals or groups that you want to see it, and using relevant hashtags.

Embed on your website

On the Vimeo page for the video, click “Share” and then the “Embed” tab, and copy the embed code from there.
Or simply copy and paste the following code directly onto your website or blog post: <iframe src=”https://player.vimeo.com/video/486966235″ width=”640″ height=”360″ frameborder=”0″ allow=”autoplay; fullscreen” allowfullscreen></iframe>

Sample language for your website, edit as appropriate:

How can we ensure equitable energy service? Like water, healthcare, or food, energy service is a necessity – not a luxury. But for millions of Americans, access to essential energy service is not an equal-opportunity proposition. Watch this video to learn about what is needed to ensure equitable energy service for all Americans. https://vimeo.com/resourcemediacomms/equitableenergyservice

Sample Tweets & Image

Edit the sample tweets below to include hashtags that are right for your organization and add the tags for entities like state utility commissions or other groups that you want to see the post.

How can we ensure equitable #energy service? Watch this video to learn the five key steps #utilities and regulators must take to protect #lowincome customers from service shutoffs, unfair fees, high energy burdens, and more. #equity #electricity @NARUC https://vimeo.com/resourcemediacomms/equitableenergyservice
Energy service is a necessity, not a luxury. But for millions of Americans, the cost of #energy has become an unbearable burden. Watch this video to learn what is needed to ensure equitable energy service. #equity #utilities #electricity #lowincome @NARUC https://vimeo.com/resourcemediacomms/equitableenergyservice

Twitter-optimized image [right-click to download]

Sample Facebook and LinkedIn post & Image

Edit the sample post below as appropriate for your organization.

How can we ensure equitable energy service? Like water, healthcare, or food, energy service is a necessity – not a luxury. But for millions of Americans, access to energy service is not an equal-opportunity proposition. Those who use the least energy and cause the least strain on the grid – typically lower-income households – pay disproportionately more for energy than wealthier households. Watch this video to learn about the five essential building blocks to ensure equitable energy service for all Americans. #energy #utilities #equity #electricity #lowincome https://vimeo.com/resourcemediacomms/equitableenergyservice